Where AI can matter now
We examine the work, customer moments and commercial constraints that deserve attention first.
Bootstrapped to $100M+ in revenue. It's time to share how.
Executive AI Roadmap Workshop
Most teams already have plenty of AI ideas. The hard part is choosing which ones matter, who owns them and what to do next. I facilitate one focused session that turns that uncertainty into a prioritised 90-day roadmap.
Delivered through ARK Advisory

The goal is simple: leave the room knowing what deserves your attention and what can wait.
I've spent much of my career turning ambitious growth ideas into operating decisions. AI needs the same discipline. A long list of tools or experiments is only useful once the leadership team agrees on the business problem, the trade-offs and the person accountable for moving it forward.
This is a working session for leaders. I bring an outside operator's perspective, challenge vague assumptions and keep the conversation anchored to the decisions your business can act on.
The session is shaped around your business, your constraints and the choices already in front of your team.
We examine the work, customer moments and commercial constraints that deserve attention first.
We compare the strongest opportunities against value, effort, risk and your ability to execute.
Every priority leaves the room with a clear owner, the right contributors and a decision path.
We turn the chosen priorities into a practical sequence of tests, decisions and measures.
The workshop is designed for a leadership team that needs a shared view of AI across the business. That usually means the founder or CEO, the leaders closest to customers and operations, and the people responsible for data or technology.
It's especially useful when experiments are multiplying, departments have competing priorities or the team can see the potential but hasn't agreed on the first serious move.
I spent 17 years helping build Finder from a bedroom idea into a global comparison platform. The useful ideas were rarely the loudest ones. Progress came from being clear about the customer, the commercial case and who would carry the work once the meeting ended.
That's the standard I bring to an executive AI workshop: practical judgement, direct conversation and enough structure to turn enthusiasm into accountable action.
See the full workshop format and discuss whether it fits your leadership team through ARK Advisory.